Yes, you really can! With Food Optimising your appetite becomes your limit – rather than the number of points/calories you're 'allowed' with other, restrictive plans. What makes Food Optimising so fast, effective and enjoyable is the master stroke of genius known as Free Food. Free foods are foods that you can eat in unlimited amounts and with an endless variety of these on offer, you'll never go hungry or feel guilty about eating again! And when you're free from the fear of hunger and guilt, the urge to overeat will disappear. With Slimming World you'll feel empowered, liberated and excited about staying on track with your slimming journey safe in the knowledge that you can satisfy your appetite, enjoy the foods you love – and still lose weight!